The Shorts:
Secure Foods provides emergency food kits for businesses to care for employees during and after a crisis, especially in disaster-prone areas.
Prioritizing employee care during a crisis can build a positive brand image and reputation, and improve customer and shareholder perception.
Secure Foods emergency food kits offer multiple benefits, including increased productivity and satisfaction, better retention, business continuity, compliance, and a positive corporate brand image.
The kits are designed with an RDN to provide the right balance of carbs, protein, and fiber, and come with daily menus to help with rationing during emergencies.
Success stories from Hurricane Katrina and COVID-19 show how emergency food provisions help employees stay healthy and contribute to the overall recovery effort.
The world continues to face unpredictable disasters and emergencies. More and more businesses anticipate taking care of their employees during and after a crisis. Especially in areas of the country that are hardest hit by climate events and other disasters.
This is where Secure Foods comes in, offering emergency food for the workforce to see that employees are well taken care of and can keep going or are able to return to work as soon as possible to help rebuild the company that took care of them.
This blog post will explore why Fortune 500 companies should buy from Secure Foods.
Importance of Employee Care During a Disaster
You see, when a disaster strikes, employees may be impacted in various ways. They can lose their homes; their families may be affected or feel like they have to move; and they may have difficulty accessing basic necessities such as food, water, and a temporary or new place to live. This is a horrible position for employees to be in.
In such situations, essential businesses (such as nuclear power, hospitals, eldercare facilities, gas stations, financial institutions, medical supply and food distribution companies, and so many others) may find that they must take care of their employees and provide them with emergency support.
By providing emergency food for the workforce, businesses can demonstrate care for employee well-being and willingness to go above and beyond during a crisis. Immediate supportive action can foster loyalty and dedication among employees, who will more likely to remain committed to employers in the long run.
Additionally, taking care of employees during a disaster can help to minimize the negative impact on a business's bottomline. When employees feel taken care of and supported, they are more likely to return to work as soon as possible, helping to minimize downtime and lost revenue.
Businesses that prioritize employee care during a crisis are often viewed more favorably by customers, shareholders, and other stakeholders, which help to build a positive brand image and reputation.
Taking care of employees during and after a disaster is the right thing to do and a smart business decision. By investing in emergency food options for the workforce, businesses can ensure employees are taken care of and can return to work, which can help to minimize the negative impact of a crisis on the business.
Why Secure Foods is the Solution
There are several reasons why emergency food kits intentionally designed to keep workers strong and healthy throughout a crises, is a smart solution for big businesses. Here are some key ones:
1. Increase employee productivity and satisfaction: By providing balanced and nutritious food options during a crisis or emergency, businesses can see that their employees have the energy to stay focused on their work. Proper calories and nutrition can lead to increased productivity and improved job satisfaction as well as morale. Everyone knows what it is like to work with a person who gets "hangry!"
2. Employee retention: When employees feel that their employer cares about their well-being and is willing to support them during a crisis, they are more likely to remain loyal to the company. This can help reduce turnover and the associated costs of recruiting and training new employees. If you are a manager of groups of people, you know how difficult it is to find, hire, onboard, and train a new recruit.
3. Business continuity: In the event of a disaster or emergency, businesses that are able to maintain operations and stay open can gain a competitive advantage. By providing emergency food backup for the workforce, they can keep going and contributing to the company's success with some peace of mind that they won't go hungry, even during difficult times.
4. Positive brand image: Businesses prioritizing employee care and well-being build a positive brand image and reputation. This can be particularly important for large businesses under public scrutiny and expected to act responsibly and ethically. The general public awards companies that deliver value to shareholders and the communities they serve especially if they are an essential business needed during a crisis.
5. Compliance with regulations: Depending on the industry and location, certain organizations (such as HROs and EOCs at the county and state level) may be required by law to have emergency plans in place, including provisions for employee care and support.
6. High-Performance Foods: Secure Foods specifically designs its menus with an RDN to help ensure that the right balance of carbs, protein, and fiber and included in each duration kit and that there is a daily menu to assist in the proper rationing of food for each day of an emergency.
By providing emergency food options for the workforce, organizations can help ensure compliance with these regulations and avoid potential legal and financial woes.
Emergency Food Success Stories
In times of crisis, it can be easy to feel helpless and overwhelmed. However, the stories of three different teams prove that with the right support and resources, it's possible to remain healthy, strong, and functional even in the face of disaster.
Hurricane Katrina
During Hurricane Katrina, a team of employees at a manufacturing company in New Orleans found themselves cut off from the rest of the world as the storm raged on. However, their employer had provided them with emergency food provisions and medical supplies, allowing them to weather the storm and emerge healthy and strong. But it wasn't just the physical resources that kept them going - it was also the sense of community they had built together. After the hurricane passed, the team came together to support others in the community, distributing food and supplies to those in need. They also worked tirelessly to rebuild their workplace, knowing that their company played a vital role in the recovery effort.
The Pandemic
Similarly, during the COVID-19 pandemic, a team of healthcare workers found themselves on the front lines of a crisis that was unlike anything they had ever experienced. But thanks to their employer's provision of nutritious meals and snacks, they could remain healthy and strong even as they worked long hours in stressful conditions. Once again, the sense of community kept them going - the knowledge that they were all in this together and that by supporting one another, they could make a real difference in the lives of their patients. And when the pandemic finally began to subside, the team continued to work together to rebuild and improve the hospital, ensuring they would be better prepared for the many challenges ahead.
Wildfires in California
Finally, during a wildfire that threatened a small town in California, a team of grocery store employees faced shortages of supplies and resources. But with backup emergency food provisions and first aid kits provided by their employer, they could remain calm and helpful despite the chaos around them. And once again, the sense of community made all the difference. The team came together to offer free food and supplies to those who had been displaced or lost their homes. They knew that their actions would make a real difference in the lives of their neighbors and friends. And when the fire was finally extinguished, they worked tirelessly to rebuild their store and community, playing a vital role in local recovery efforts.
These stories remind us that even in the darkest of times, there is hope. We can overcome the most daunting challenges by working together and supporting one another. And it is the responsibility of leaders at all levels to ensure that their teams have the resources and support they need to rise to the occasion when disaster strikes.
Supporting Minority- and Woman-Owned Businesses
Research has shown that businesses owned by women and minorities face significant barriers to growth and success, including limited access to funding, lack of networks and mentorship opportunities, and bias and discrimination. Supporting these businesses is the essential action that drives diversity and inclusion, helping to create a more equitable and fair society.
By buying from Secure Foods, Fortune 500 companies can play a crucial role in supporting one of the many women and minority-owned businesses.
Secure Foods is the only woman and minority-owned business that provides disaster and emergency food kits for the workforce. We are asking corporations and organizations to offer minimal food insurance for their essential workers from disaster to recovery.
By buying from Secure Foods, companies can support a business making a positive impact, and contributing to a more diverse and inclusive economy. In addition to the social and ethical benefits of supporting women and minority-owned businesses, research has shown that these businesses have a significant positive impact on the economy and on the performance of corporations.
According to a report by the National Women’s Business Council, as of 2018, there were approximately 13 million woman-owned businesses in the United States, generating $1.8 trillion in revenue and employing 9.2 million people. Similarly, minority-owned businesses contributed $1.3 trillion to the economy in 2019, according to the Minority Business Development Agency.
A study by McKinsey & Company found that companies with more diverse workforces perform better financially. Specifically, companies in the top quartile for gender diversity on their executive teams were 25 percent more likely to have above-average profitability than companies in the bottom quartile. Similarly, companies in the top quartile for racial and ethnic diversity were 36 percent more likely to have above-average profitability.
Moreover, promoting diversity and inclusion can also lead to increased innovation and creativity, as different perspectives and experiences can lead to new ideas and solutions. This can lead to a competitive advantage for businesses and benefit the economy as a whole. Woman- and minority-owned businesses have a significant positive impact on the economy and on the performance of corporations.
To Summarize
By working with Secure Foods to shore up your food insurance program, Fortune 500 companies can ensure that their employees are taken care of during and after a disaster, and support the growth and success of a woman and minority-owned business. In your organization, it can improve employee productivity and satisfaction, reduce turnover, ensure business continuity, and build a positive corporate brand image. It's a win for everyone involved! Please call or drop us a line so we can discuss how to best assist your essential workforce, the ones who “keep the lights on" in your organization each and every day.